Every category where a model named NOWPayments for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Stablecoin platforms	Treasury and cash	7%	5 of 141	0%	9	under 10 labels · led by BVNK at 23%

Movement

This is the first edition on this tier, so no move can be computed for NOWPayments yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated NOWPayments across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

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Model	First choice	Alternative	Labels
Claude Haiku 4.5	0	1	1
GPT-5.4 mini	0	0	0
Gemini 3.5 Flash	0	1	1
Perplexity Sonar	0	0	0
Grok 4.1 Fast	1	0	1
Mistral Small	1	0	1
DeepSeek V4 Flash	0	0	0
Llama 4 Maverick	0	0	0
Qwen 3.7 Flash	0	1	1
Kimi K2	1	0	1
GLM 4.7 FlashX	0	1	1
MiniMax M2.5	0	1	1
GPT-6 Luna	0	0	0
Muse Glimmer 30B	1	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct1 labelNone

Paraphrase0 labelsNone

Comparative0 labelsNone

Budget-constrained19 labels12

Scale-constrained0 labelsNone

Negative0 labelsNone

First choiceAlternativeMentionNegative20 labels in all, every segment counted; 12 of the 12 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“the best stablecoin payments platform for a company with a limited budget is BTCPay Server or NOWPayments” Mistral Small · Stablecoin platforms · budget prompt · first choice

“NOWPayments stands out as the best stablecoin payments platform for a company with a limited budget.” Grok 4.1 Fast · Stablecoin platforms · budget prompt · first choice

“A practical budget pick for most small merchants is NOWPayments for ease of use + low fee” Muse Glimmer 30B · Stablecoin platforms · budget prompt · first choice

“For best balance of cost and features: Choose NOWPayments (0.5% fees)” Kimi K2 · Stablecoin platforms · budget prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as NOWPayments, over the 20 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and NOWPayments was named but was not.

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ProductSame answerTook the first choice insteadHead to head

BTCPay Server11 of 202Not among the top eight

Coinbase Commerce11 of 202Not among the top eight

BitPay11 of 200Not among the top eight

Stripe Crypto11 of 200Not among the top eight

CoinGate8 of 200Not among the top eight

Coinremitter7 of 202Not among the top eight

AllScale5 of 200Not among the top eight

Plisio4 of 201Not among the top eight

Cryptomus3 of 200Not among the top eight

Coinbase Business2 of 200Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named NOWPayments. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 20 of the 20 answers that named NOWPayments and are not a share of its labels.

Domains cited

eco.com18

allscale.io17

forbes.com12

bitcoinfoundation.org9

fitsmallbusiness.com9

coingape.com8

spark.money8

stripe.com7

cryptoninjas.net6

linkedin.com6

100 of the 100 domain citations in answers naming NOWPayments came from somebody else's page.

Pages cited

allscale.io/posts/best-stablecoin-payment-gateways-crypto-checkout17

eco.com/support/en/articles/15083177-best-crypto-payment-gateways-202614

eco.com/support/en/articles/14797799-stablecoin-payment-processors-compared-202612

forbes.com/advisor/business/software/best-cryptocurrency-payment-gateway12

bitcoinfoundation.org/news/features/crypto-payment9

fitsmallbusiness.com/crypto-payment-gateway9

eco.com/support/en/articles/15426759-best-stablecoin-payments-for-startups-20268

coingape.com/education/crypto-payment-gateway-fees6

Pages are listed as the models cited them.

Search and answers

nowpayments.io is not in Google's top ten for any of the category's searches. In the answers, NOWPayments takes 7% of first choices and BVNK takes 23%.

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In search

Google, US estimates

Position for “stablecoin platforms”

–

not in the top ten

Position for “stablecoin payments platform”

–

not in the top ten

Searches for its name, Google: 2,400 a month (“nowpayments”)
AI search demand for its name, est.: 43 a month
Organic visits to its site: about 5,067 a month
Searches its site ranks for: 2,148 · 58 in the top three
Sites linking to it: 7,122
Paid Google search: No ads found in the estimate; that does not mean it runs none

Ads on GoogleDetailLess

1 ads · 1 text · 1 shown in the last 30 days

First shown February 2026, as Digital Funda, verified. Ads started 2025-11 to 2026-10: 1 in the year. 1 more by other advertisers linking to it.

On Google's pages: 1

In answers

This edition

Share of first choices

rank 5 of 141 in stablecoin platforms

Segment leader

23%

BVNK

First choices: 12 across its categories
Named in: 20 answers
Its own site cited: in 20 of the answers that named it

Search figures are US estimates from DataForSEO, read October 5, 2026; AI search demand is its modeled, directional estimate, not a count of queries to any assistant. The answers are this edition's. Two measurements side by side: neither is read as the cause of the other.

What it publishes

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Addresses on nowpayments.io

1,897

subdomains included

Content

1,514

counted in the table below

Documentation

Product · Integration

0 · 0

Kind	Pages	Last 90 days	Latest
Blog	1,373	22	2026-09-30
Comparison	57	13	2026-08-25
Glossary or explainer	47	0	2026-03-12
Case study	31	6	2026-09-30
Template or tool	3	0	2025-03-18
Podcast or video	2	0	2026-02-18
Report or ebook	1	0	2026-02-11

Most recent

2026-09-30Nowpayments improves api integrations and payout controls blog
2026-09-30Case study changenow pro genghis case study
2026-09-295 best tron rpc node providers blog
2026-09-28Prop firm payment processors blog
2026-09-26Payment gateways telecom billing platforms blog
2026-09-25New data reveals how businesses use blockchain networks for payouts blog

How it is countedHide how it is counted

Every page nowpayments.io exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read October 5, 2026.

Follow NOWPayments

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

The company

NOWPayments is its own company.

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In its own words

Stated by the vendor, not checked

Positioning: Crypto payment gateway for accepting cryptocurrency for your business
nowpayments.io
For: businesses
nowpayments.io
Price stated: Competitive 1% starting fee with loyalty discounts; Enterprise Pricing available on request nowpayments.io
Starting price: 1% nowpayments.io
Free plan or trial: Sign up for free nowpayments.io
Customers named: TangemJettonTravalaADVABETSolartripOnline SimAmlbotCardstorm
Not stated on the pages read: Integrations, certifications, hosting

What NOWPayments's own pages state, read October 5, 2026: nowpayments.io, nowpayments.io/pricing, nowpayments.io/help/security, nowpayments.io/all-solutions/marketplace. A claimed page can correct any of them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when NOWPayments's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as NOWPayments, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for NOWPayments by email, built from the raw record of the edition. It shows:

where NOWPayments is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name NOWPayments, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.