Index › Products › Wyllo · October 2026 Edition

1 category · Named, not ranked

Wyllo

9Judge labels

2First choices

1Negative labels

6 / 14Models named it

1Category

October 2026 Edition. Every number here is derived from the raw labels under vendor table v2026-10.7, every buyer segment counted.

Standing

2 labels, too few to rank

A product needs 10 labels in a category before a share or quadrant is stated. Wyllo was named 2 times in Ecommerce fraud, where SEON led with 16%. The labels and the evidence are below, counted exactly.

By buyer segmentRead the same way at every buyer size.

Small business10 of 70

under the label threshold

Mid-market13 of 70

under the label threshold

Enterprise54 of 66

under the label threshold

In ecommerce fraud · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Wyllo for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant	Since September 2026
Ecommerce fraud prevention	Receivables and billing	2%	13 of 70	0%	2	under 10 labels · led by SEON at 16%

Movement

This is the first edition on this tier, so no move can be computed for Wyllo yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Wyllo across every prompt where it was named for a mid-market B2B company. Fourteen models, six prompts per category.

ShowHide

Model	First choice	Alternative	Labels
Claude Haiku 4.5	0	0	0
GPT-5.4 mini	0	0	0
Gemini 3.5 Flash	0	0	0
Perplexity Sonar	0	0	0
Grok 4.1 Fast	0	1	1
Mistral Small	0	0	0
DeepSeek V4 Flash	0	0	0
Llama 4 Maverick	1	0	1
Qwen 3.7 Flash	0	0	0
Kimi K2	0	0	0
GLM 4.7 FlashX	0	0	0
MiniMax M2.5	0	0	0
GPT-6 Luna	0	0	0
Muse Glimmer 30B	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct2 labels1

Paraphrase0 labelsNone

Comparative4 labelsNone

Budget-constrained2 labels1

Scale-constrained0 labelsNone

Negative1 labelNone

First choiceAlternativeMentionNegative9 labels in all, every segment counted; 2 of the 2 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“The best ecommerce fraud prevention platform for a mid-market B2B company is Wyllo, which is rated 4.7/5 on G2.” Llama 4 Maverick · Ecommerce fraud · direct prompt · first choice

“Hands-off automation | 4.5+/5 | SMB-to-mid; fast setup for non-fraud experts” Grok 4.1 Fast · Ecommerce fraud · direct prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

No model argued against it.

Named alongside

The products named in the same answers as Wyllo, over the 9 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Wyllo was named but was not.

ShowHide

ProductSame answerTook the first choice insteadHead to head

Sift6 of 91Not among the top eight

Signifyd6 of 91Not among the top eight

SEON6 of 90Not among the top eight

Stripe Radar5 of 94Not among the top eight

ClearSale4 of 90Not among the top eight

Fingerprint4 of 90Not among the top eight

NoFraud3 of 91Not among the top eight

Chargeflow3 of 90Not among the top eight

Kount3 of 90Not among the top eight

Riskified3 of 90Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Wyllo. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, five of the fourteen in this edition, so these counts come from 9 of the 9 answers that named Wyllo and are not a share of its labels.

Domains cited

g2.com7

learn.g2.com6

fingerprint.com4

guideflow.com4

clickpost.ai3

shoplazza.com3

shuftipro.com3

stripe.com3

bureau.id2

cside.com2

No domain is on file for Wyllo, so its own site is not marked.

Pages cited

g2.com/categories/e-commerce-fraud-protection6

learn.g2.com/best-e-commerce-fraud-protection-software6

fingerprint.com/blog/e-commerce-fraud-prevention-software4

guideflow.com/blog/ecommerce-fraud-protection-software4

clickpost.ai/blog/ecommerce-fraud-prevention-software3

shoplazza.com/blog/fraud-protection-solutions-for-ecommerce3

shuftipro.com/blog/best-ecommerce-fraud-prevention-software3

stripe.com/radar/pricing3

Pages are listed as the models cited them.

Names read as Wyllo

What the judge wrote, as written, with how often. The vendor table decides that these count as Wyllo; a claim can dispute any of them.

Wyllo (ex-NoFraud) 1

Follow Wyllo

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Wyllo's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Wyllo, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Wyllo by email, built from the raw record of the edition. It shows:

where Wyllo is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Wyllo, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.