Finance AI Index
Index Vendors › Asana · September 2026 Edition
4 categories · Named, not ranked

Asana

17Judge labels
0First choices
7Negative labels
8 of 12Models named it
4Categories
September 2026 Edition. Every number here is derived from the raw labels under vendor table vv2026-09.2, every buyer segment counted.
Standing
5 labels, too few to rank
A product needs 10 labels in a category before a share or quadrant is stated. Asana was named 5 times in Financial close manageme and 3 other categories, where FloQast led with 60%. The labels and the evidence are below, counted exactly.
By buyer segmentRead the same way at every buyer size.
In financial close manageme · each standing computed within its segment · bars are 0 to 100 · the accent bar is the product's own best reading

Standing by category

Every category where a model named Asana for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.
CategoryFunctionShareRankNegative rateLabelsQuadrant
Financial close managementAccounting and close0%57 of 6850%2under 10 labels · led by FloQast at 60%
Board and investor reportingPlanning and analysis0%63 of 970%1under 10 labels · led by OnBoard at 25%
Corporate performance managementPlanning and analysis0%34 of 950%1under 10 labels · led by Planful at 29%
Financial reporting and dashboardsPlanning and analysis0%64 of 1330%1under 10 labels · led by Sage Intacct at 27%

Movement

This is the first edition on this tier, so no move can be computed for Asana yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Asana across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.
ModelFirst choiceAlternativeMentionNegativeLabels
Claude Haiku 4.500000
GPT-5.4 mini00000
Gemini 3.5 Flash00101
Perplexity Sonar00101
Grok 4.1 Fast00011
Mistral Small00000
DeepSeek V4 Flash00000
Llama 4 Maverick00000
Qwen 3.7 Flash00000
Kimi K200101
GLM 4.7 FlashX01001
MiniMax M2.500000

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.
FramingLabels by classFirst choices
Direct1 labelNone
Paraphrase1 labelNone
Comparative3 labelsNone
Budget-constrained4 labelsNone
Scale-constrained1 labelNone
Negative7 labelsNone
First choiceAlternativeMentionNegative17 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Asana excels for teams that want a clean, goal‑oriented workflow with relatively quick adoption.” GLM 4.7 FlashX · Corporate performance ma · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Checklist-only or basic trackers (e.g., generic project tools like Asana/Monday.com repurposed for closes)... Avoid if” Grok 4.1 Fast · Financial close manageme · negative prompt · hard negative

Named alongside

The products named in the same answers as Asana, over the 17 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Asana was named but was not.
ProductSame answerTook the first choice insteadHead to head
Monday.com13 of 170Not in the top three
ClickUp7 of 170Not in the top three
FloQast6 of 171Not in the top three
BlackLine6 of 170Not in the top three
Numeric5 of 173Not in the top three
Wrike4 of 171Not in the top three
Jira4 of 170Not in the top three
Notion4 of 170Not in the top three
Smartsheet4 of 170Not in the top three
Trello4 of 170Not in the top three
A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Asana. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 13 of the 17 answers that named Asana and are not a share of its labels.

Domains cited

worldmetrics.org6
numeric.io5
dokka.com4
learn.g2.com4
scalesuite.com.au4
thedigitalprojectmanager.com4
capterra.com3
doublehq.com3
g2.com3
netsuite.com3

Thirty-nine of the thirty-nine domain citations in answers naming Asana came from somebody else's page.

Pages cited

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Asana's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Asana, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at asana.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.