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Cap table management · September 2026 Edition

Carta vs Eqvista

Eleven of twelve models named Carta first on the direct prompt; zero named Eqvista. Both were named by all twelve models and Carta carries 65 labels and Eqvista 35, so the shares are not directly comparable.

Carta

endorsed leader

Named in three categories this edition.

Eqvista

accepted challenger

Named in one category this edition.

First-choice share44%12%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate22%0%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#1#3A position in a field of 8; printed, not drawn.
Labels6535A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Carta reading right to left. Rank and label count are printed, not drawn.Qapita was named alongside these two in eight of the twelve direct answers. Carta vs Qapita · Qapita vs Eqvista

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the cap table management page.

By framing

How many of the twelve models made each the first choice, per way of asking, and how many argued against it.
CartaFirst choices, of twelve modelsEqvista
Direct1101 against Carta
Paraphrase61
Comparative120
Budget-constrained463 against Carta
Scale-constrained50
Negative0110 against Carta
Bars are first choices, 0 to 12 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to twelve.

The direct prompt

The plain question, one answer per model, grouped by where Carta and Eqvista stood in it.

Carta first, Eqvista an alternative

11 of 12 modelsEqvista was named in the answer but not as the choice, or not at all.
Claude Haiku 4.5Carta alternatives: Cake Equity, Pulley, Qapita
GPT-5.4 miniCarta alternatives: Eqvista, Ledgy, Shareworks
Gemini 3.5 FlashCarta alternatives: ClosingWell, Ledgy, Pulley, Qapita
Perplexity SonarCarta alternatives: Qapita
Grok 4.1 FastCarta alternatives: Ledgy, Pulley
Mistral SmallCarta, Qapita
DeepSeek V4 FlashCarta, Qapita alternatives: Ledgy
Llama 4 MaverickCarta, Pulley, Qapita
Qwen 3.7 FlashCarta alternatives: Pulley, Qapita
Kimi K2Carta alternatives: Cake Equity, Eqvista, Ledgy, Pulley
MiniMax M2.5Carta, Shareworks alternatives: EquityZen, Ledgy

Neither was named

1 of 12 modelsThe answer made no first choice from these two in this category.
GLM 4.7 FlashXQapita alternatives: Cake Equity, Capshare, Mantle, Pulley

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Level: the same share of first choices.
Carta16%#4 of 6
Eqvista16%#3 of 6
The full small business standing →
Mid-marketThe figures above
Carta leads by thirty-two points.
Carta44%#1 of 8
Eqvista12%#3 of 8
The full mid-market standing →
Enterprise
Carta leads by thirty-two points.
Carta34%#1 of 9
Eqvista2%#7 of 9
The full enterprise standing →

What the models said about Carta

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Six of seven in this category shown.

“Skip enterprise tools like Carta's paid plans (Build/Grow can run $3,000–$12,000/year” DeepSeek V4 Flash · budget prompt · hard negative
“Several industry voices explicitly recommend *not* working with Carta.” Kimi K2 · negative prompt · hard negative
“Avoid Carta for core trust reasons” DeepSeek V4 Flash · negative prompt · hard negative
“Carta (Scale/Enterprise Tier): The institutional default... highly capable for late-stage secondary transactions, but it is also the most expensive and has faced scrutiny over aggressive pricing hikes.” Gemini 3.5 Flash · scale prompt · first choice
“The industry standard... the platform that virtually every institutional investor, auditor, and law firm recognizes as the *authoritative* equity record.” DeepSeek V4 Flash · comparative prompt · first choice
“Institutional trust & full compliance depth | Carta... you'll likely end up there for credibility and compliance depth despite the cost” DeepSeek V4 Flash · direct prompt · first choice

What the models said about Eqvista

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Three of four in this category shown.

“Eqvista - G2’s #1 Equity Management Platform, provides comprehensive equity management with expert 409A valuations” Llama 4 Maverick · paraphrase prompt · first choice
“Eqvista is typically the strongest budget pick because it's inexpensive and bundles 409A valuations” DeepSeek V4 Flash · budget prompt · first choice
“I'd recommend starting with Carta Launch (free) or Eqvista (free up to 20)” Kimi K2 · budget prompt · first choice
Also compared
Carta vs QapitaQapita vs EqvistaThe full cap table management standing

Comparisons are drawn for the top three products in each category. The output is the models' output; nothing here is a recommendation by the index.