Every category where a model named Mixpanel for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
SaaS metrics and analytics	Planning and analysis	0%	12 of 81	19%	27	accepted challenger
Financial reporting and dashboards	Planning and analysis	0%	78 of 133	0%	1	under 10 labels · led by Sage Intacct at 27%

Movement

This is the first edition on this tier, so no move can be computed for Mixpanel yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Mixpanel across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	2	0	1	3
GPT-5.4 mini	2	0	0	2
Gemini 3.5 Flash	1	0	1	2
Perplexity Sonar	2	0	0	2
Grok 4.1 Fast	1	1	1	3
Mistral Small	1	2	0	3
DeepSeek V4 Flash	1	1	0	2
Llama 4 Maverick	0	1	0	1
Qwen 3.7 Flash	1	0	1	2
Kimi K2	0	2	1	3
GLM 4.7 FlashX	1	2	0	3
MiniMax M2.5	1	1	0	2

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct10 labelsNone

Paraphrase4 labels1

Comparative27 labelsNone

Budget-constrained9 labelsNone

Scale-constrained2 labelsNone

Negative15 labelsNone

First choiceAlternativeMentionNegative67 labels in all, every segment counted; 1 of the 1 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“designed for product managers and growth teams who need to understand in-app behavior patterns” Claude Haiku 4.5 · SaaS metrics · comparative prompt · alternative

“B2B SaaS companies at the $500k–$10M ARR stage primarily rely on Amplitude and Mixpanel” Claude Haiku 4.5 · SaaS metrics · paraphrase prompt · alternative

“If you want product retention and feature adoption analysis: Mixpanel or Amplitude.” GPT-5.4 mini · SaaS metrics · comparative prompt · alternative

“Choose Mixpanel (focused and affordable) or Amplitude (enterprise depth)” DeepSeek V4 Flash · SaaS metrics · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Do not attempt to run CFO-level financial reporting through a Product Analytics dashboard.” Qwen 3.7 Flash · SaaS metrics · negative prompt · hard negative

“Be cautious if: High event volume (expensive at scale post-1M free events/mo; deprecated SQL access)” Grok 4.1 Fast · SaaS metrics · negative prompt · soft negative

“costs can rise quickly and unpredictably, making it difficult to forecast analytics budgets” Claude Haiku 4.5 · SaaS metrics · negative prompt · soft negative

“Mixpanel & Amplitude — *Caution: The "Pricing Cliff"*” Gemini 3.5 Flash · SaaS metrics · negative prompt · soft negative

Named alongside

The products named in the same answers as Mixpanel, over the 67 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Mixpanel was named but was not.

ProductSame answerTook the first choice insteadHead to head

ChartMogul58 of 6727Not in the top three

Baremetrics53 of 6710Not in the top three

Amplitude50 of 673Not in the top three

ProfitWell Metrics43 of 6713Not in the top three

PostHog37 of 672Not in the top three

Databox34 of 675Not in the top three

Microsoft Power BI25 of 672Not in the top three

Tableau23 of 673Not in the top three

Looker20 of 670Not in the top three

Heap14 of 670Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Mixpanel. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 56 of the 67 answers that named Mixpanel and are not a share of its labels.

Domains cited

designrevision.com43

databox.com35

getfairview.com30

baremetrics.com28

saasrise.com20

taskade.com15

userpilot.com15

usedaymark.io14

fastero.com13

churntools.com12

225 of the 225 domain citations in answers naming Mixpanel came from somebody else's page.

Pages cited

designrevision.com/blog/saas-reporting-tools43

databox.com/10-analytics-tools-that-help-every-team-member-magically-boost-performance24

saasrise.com/blog/saas-metrics-platform-rankings-report20

getfairview.com/blog/best-saas-analytics-tools17

baremetrics.com/blog/baremetrics-vs-chartmogul-vs-profitwell16

databox.com/best-analytics-tools-saas-companies15

taskade.com/blog/saas-metrics-dashboard-templates15

getfairview.com/best/saas-metrics-software14

Pages are listed as the models cited them.

Names read as Mixpanel

What the judge wrote, as written, with how often. The vendor table decides that these count as Mixpanel; a claim can dispute any of them.

Mixpanel Growth 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Mixpanel's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Mixpanel, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at mixpanel.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.