Every category where a model named Zeni for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
AI accounting assistants	Accounting and close	0%	28 of 79	33%	12	criticized challenger

Movement

This is the first edition on this tier, so no move can be computed for Zeni yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Zeni across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	1	0	0	1
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	1	0	2	3
Perplexity Sonar	0	0	0	0
Grok 4.1 Fast	1	0	0	1
Mistral Small	0	0	0	0
DeepSeek V4 Flash	1	1	2	4
Llama 4 Maverick	0	2	0	2
Qwen 3.7 Flash	0	0	0	0
Kimi K2	0	0	0	0
GLM 4.7 FlashX	1	0	0	1
MiniMax M2.5	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct5 labelsNone

Paraphrase1 labelNone

Comparative12 labelsNone

Budget-constrained5 labelsNone

Scale-constrained4 labelsNone

Negative2 labelsNone

First choiceAlternativeMentionNegative29 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Zeni is an AI-powered bookkeeping service combining software with human bookkeepers” Claude Haiku 4.5 · AI accounting assistants · comparative prompt · alternative

“Best for: Startups/VC-backed companies needing full bookkeeping + CFO insights” Grok 4.1 Fast · AI accounting assistants · comparative prompt · alternative

“best if you want AI automation backed by a dedicated human finance team” DeepSeek V4 Flash · AI accounting assistants · direct prompt · alternative

“| Outsourced Startup Finance | Zeni |” Gemini 3.5 Flash · AI accounting assistants · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Avoid if cost-sensitive ... Zeni ($494–$719/mo)” DeepSeek V4 Flash · AI accounting assistants · budget prompt · hard negative

“Unlike small businesses that can run their entire ledger on simple, automated tools like QuickBooks Online, Zeni, or Inkle” Gemini 3.5 Flash · AI accounting assistants · direct prompt · soft negative

“Rather than expensive, fully-managed AI platforms (like Zeni or Pilot, which cost $500+/month)” Gemini 3.5 Flash · AI accounting assistants · budget prompt · soft negative

“you'd be outsourcing your books” DeepSeek V4 Flash · AI accounting assistants · scale prompt · soft negative

Named alongside

The products named in the same answers as Zeni, over the 29 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Zeni was named but was not.

ProductSame answerTook the first choice insteadHead to head

QuickBooks Online22 of 2910Not in the top three

Xero20 of 295Not in the top three

Vic.ai15 of 291Not in the top three

Numeric11 of 292Not in the top three

BILL11 of 291Not in the top three

Sage Intacct10 of 293Not in the top three

Digits10 of 291Not in the top three

Docyt10 of 290Not in the top three

Booke AI9 of 290Not in the top three

Truewind9 of 290Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Zeni. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 22 of the 29 answers that named Zeni and are not a share of its labels.

Domains cited

intuit.com17

dualentry.com11

articsledge.com10

gotofu.com10

numeric.io10

aibuzz.blog8

bestaiaccounting.com8

techcapitalhub.com7

fathomhq.com6

growthy.com6

Ninety-three of the ninety-three domain citations in answers naming Zeni came from somebody else's page.

Pages cited

intuit.com/blog/innovative-thinking/best-ai-accounting-software-tools17

dualentry.com/blog/best-ai-accounting-software10

gotofu.com/blog/best-ai-bookkeeping-software10

aibuzz.blog/best-ai-accounting-software7

articsledge.com/post/ai-accounting-tools7

numeric.io/blog/ai-accounting-tools7

techcapitalhub.com/top-ai-accounting-software7

fathomhq.com/blog/best-ai-accounting-tools-what-to-use-and-why6

Pages are listed as the models cited them.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Zeni's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Zeni, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at zeni.ai is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.