Every category where a model named Microsoft Dynamics 365 for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
ERP systems	Accounting and close	2%	8 of 70	0%	16	accepted challenger
Accounting software	Accounting and close	2%	7 of 56	0%	6	under 10 labels · led by Sage Intacct at 40%
Financial reporting and dashboards	Planning and analysis	2%	18 of 133	0%	1	under 10 labels · led by Sage Intacct at 27%
Fixed asset accounting	Accounting and close	0%	39 of 94	0%	3	under 10 labels · led by Sage Fixed Assets at 29%
Financial close management	Accounting and close	0%	51 of 68	50%	2	under 10 labels · led by FloQast at 60%
Accounts receivable automation	Receivables and billing	0%	59 of 77	0%	1	under 10 labels · led by Zoho Books at 15%
Board and investor reporting	Planning and analysis	0%	51 of 97	0%	1	under 10 labels · led by OnBoard at 25%
Supplier management	Spend and procurement	0%	73 of 80	100%	1	under 10 labels · led by Procurify at 26%

Movement

This is the first edition on this tier, so no move can be computed for Microsoft Dynamics 365 yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Microsoft Dynamics 365 across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	5	0	6
GPT-5.4 mini	0	1	2	0	3
Gemini 3.5 Flash	1	0	0	2	3
Perplexity Sonar	0	1	1	0	2
Grok 4.1 Fast	0	0	4	0	4
Mistral Small	0	1	3	0	4
DeepSeek V4 Flash	1	0	2	0	3
Llama 4 Maverick	0	0	0	0	0
Qwen 3.7 Flash	0	0	2	0	2
Kimi K2	1	1	1	0	3
GLM 4.7 FlashX	0	1	0	0	1
MiniMax M2.5	0	0	0	0	0

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct14 labels1

Paraphrase7 labels1

Comparative16 labelsNone

Budget-constrained11 labels1

Scale-constrained14 labels3

Negative15 labels1not counted in share

First choiceAlternativeMentionNegative77 labels in all, every segment counted; 6 of the 7 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Very flexible, heavily customizable... Excellent for composable ERP setups.” Gemini 3.5 Flash · ERP systems · scale prompt · first choice

“If you need full ERP → Oracle NetSuite or Microsoft Dynamics 365” Kimi K2 · Accounting software · scale prompt · first choice

“Microsoft Dynamics 365 Business Central” DeepSeek V4 Flash · Financial reporting · scale prompt · first choice

“Microsoft Dynamics 365 is ideal for organizations already embedded in the Microsoft ecosystem” GLM 4.7 FlashX · ERP systems · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“ERP-native close features are usually clunky, non-intuitive, and treated as afterthoughts” Gemini 3.5 Flash · Financial close manageme · negative prompt · soft negative

“Legacy ERP Native Modules (Oracle, Dynamics, older SAP) ... Why to be cautious” Gemini 3.5 Flash · Supplier management · negative prompt · soft negative

Named alongside

The products named in the same answers as Microsoft Dynamics 365, over the 77 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Microsoft Dynamics 365 was named but was not.

ProductSame answerTook the first choice insteadHead to head

Oracle NetSuite53 of 774Not in the top three

SAP S/4HANA38 of 7711Not in the top three

Acumatica31 of 776Not in the top three

Oracle Fusion Cloud ERP27 of 771Not in the top three

Sage Intacct25 of 772Not in the top three

Workday22 of 771Not in the top three

Infor CloudSuite15 of 770Not in the top three

Odoo15 of 770Not in the top three

Xero12 of 771Not in the top three

QuickBooks12 of 770Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Microsoft Dynamics 365. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 54 of the 77 answers that named Microsoft Dynamics 365 and are not a share of its labels.

Domains cited

erpresearch.com28

forbes.com16

netsuite.com16

thecfoclub.com12

topdynamicspartners.com12

zapier.com11

erp-pilot.com10

ramp.com10

softwareconnect.com10

techrepublic.com10

135 of the 135 domain citations in answers naming Microsoft Dynamics 365 came from somebody else's page.

Pages cited

forbes.com/advisor/business/software/best-erp-systems11

topdynamicspartners.com/learn/erp-comparison/comparison-matrix11

zapier.com/blog/best-erp-software9

clefincode.com/blog/global-digital-vibes/en/comparative-analysis-of-leading-erp-systems-207

erpresearch.com/best-erp-software7

erpresearch.com/en-us/erp-vendors7

netsuite.com/portal/resource/articles/erp/erp-comparison.shtml7

spendesk.com/blog/top-erp-systems7

Pages are listed as the models cited them.

Names read as Microsoft Dynamics 365

What the judge wrote, as written, with how often. The vendor table decides that these count as Microsoft Dynamics 365; a claim can dispute any of them.

Dynamics 365 5Dynamics 2Microsoft Dynamics 2

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Microsoft Dynamics 365's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Microsoft Dynamics 365, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at microsoftdynamics365.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.