Every category where a model named Pulley for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Cap table management	Equity and corporate	8%	4 of 41	30%	56	criticized challenger
Board and investor reporting	Planning and analysis	0%	31 of 97	0%	4	under 10 labels · led by OnBoard at 25%
Entity management	Equity and corporate	0%	30 of 87	0%	2	under 10 labels · led by Athennian at 18%

Movement

This is the first edition on this tier, so no move can be computed for Pulley yet. From the next edition this section shows, per buyer segment, whether its share moved by more than the measured noise floor.

By model

How each model treated Pulley across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

Model	First choice	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	1	1	2	4
GPT-5.4 mini	0	2	0	2	4
Gemini 3.5 Flash	0	3	0	3	6
Perplexity Sonar	0	1	1	1	3
Grok 4.1 Fast	1	4	0	2	7
Mistral Small	2	1	3	0	6
DeepSeek V4 Flash	1	2	0	4	7
Llama 4 Maverick	1	2	2	0	5
Qwen 3.7 Flash	2	2	0	1	5
Kimi K2	1	5	0	1	7
GLM 4.7 FlashX	1	2	0	0	3
MiniMax M2.5	0	2	2	1	5

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct31 labels8

Paraphrase21 labels6

Comparative37 labels14not counted in share

Budget-constrained27 labels5

Scale-constrained26 labels5

Negative27 labels5not counted in share

First choiceAlternativeMentionNegative169 labels in all, every segment counted; 24 of the 43 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“Stick with well-reviewed, scalable platforms like Pulley, AngelList Equity, or Cake Equity for early-stage companies.” Mistral Small · Cap table management · negative prompt · first choice

“### 1. The Modern Disruptor: Pulley ... *Long-term Private/Hypergrowth?* Go with Pulley (best efficiency/UX).” Qwen 3.7 Flash · Cap table management · paraphrase prompt · first choice

“Pulley = best modeling and affordability for early founders, but less institutional weight.” DeepSeek V4 Flash · Cap table management · comparative prompt · first choice

“Go with Pulley if you want value/speed, or Carta if your investors insist” Qwen 3.7 Flash · Cap table management · comparative prompt · first choice

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“When to avoid: Immediately if considering now—migrate risks data loss or disruption... obsolete.” Grok 4.1 Fast · Cap table management · negative prompt · hard negative

“you should avoid Pulley and look at the following highly rated, cost-effective alternatives” Gemini 3.5 Flash · Cap table management · budget prompt · hard negative

“A notable alternative, but Pulley is now shutting down (announced September 2026)” MiniMax M2.5 · Cap table management · negative prompt · hard negative

“The company announced on September 15 that it is shutting down on December 8, 2026.” Claude Haiku 4.5 · Cap table management · negative prompt · hard negative

Named alongside

The products named in the same answers as Pulley, over the 168 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Pulley was named but was not.

ProductSame answerTook the first choice insteadHead to head

Carta161 of 16850Not in the top three

Ledgy85 of 1682Not in the top three

Cake Equity82 of 1689Not in the top three

Eqvista81 of 16812Not in the top three

Shareworks67 of 1687Not in the top three

Qapita46 of 1687Not in the top three

Fidelity Private Shares25 of 1681Not in the top three

Astrella19 of 1683Not in the top three

Mantle18 of 1687Not in the top three

AngelList Stack17 of 1680Not in the top three

A head-to-head page exists where both products are in a category's top three. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Pulley. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 140 of the 168 answers that named Pulley and are not a share of its labels.

Domains cited

cakeequity.com97

guideflow.com79

waveup.com72

valueaddvc.com64

qapita.com62

eqvista.com61

worldmetrics.org55

pulley.comYour site51

aifundingtracker.com45

ctacquisitions.com45

580 of the 631 domain citations in answers naming Pulley came from somebody else's page.

Pages cited

cakeequity.com/guides/best-cap-table-software83

guideflow.com/blog/cap-table-management-software73

waveup.com/blog/best-cap-table-management-software72

valueaddvc.com/blog/best-cap-table-management-tools-in-2026-carta-pulley-angellist-capdesk57

aifundingtracker.com/best-cap-table-management-software45

ctacquisitions.com/best-cap-table-software-202645

qapita.com/blog/best-cap-table-management-software41

eqvista.com/cap-table-management-software-startups36

Pages are listed as the models cited them.

Names read as Pulley

What the judge wrote, as written, with how often. The vendor table decides that these count as Pulley; a claim can dispute any of them.

Pulley Lite 1

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Pulley's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Pulley, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at pulley.com is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.